The first step is to select a style manual of record and a dictionary of record and to document that selection prominently in your house style guide. these publications should, with few exceptions, be the only ones of their kind that anyone who writes for your publication consults.. 11 responses to “build your own style guide” june freaking cleaver on august 18, 2011 1:57 am. the chicago manual of style is the industry standard – your own style guide is your standard. your “rules of the road”, so to speak..